Comments on: A Cheapskate Guide to Creating a Publishing Company http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/ Just another WordPress.com weblog Fri, 13 Nov 2009 13:23:35 +0000 http://wordpress.com/ hourly 1 By: ZLS Publishing http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-441 ZLS Publishing Sat, 02 May 2009 15:42:06 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-441 Laughing my behind off at the tax comment. I'm cheap and this is great advice. Thanks for posting. Laughing my behind off at the tax comment. I’m cheap and this is great advice. Thanks for posting.

]]> By: Gary W. Schwede, PhD http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-402 Gary W. Schwede, PhD Thu, 09 Apr 2009 20:28:04 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-402 A very useful overview, Ken. I used the Academic Information Service's books each year for a long while(starting in the '70s IIRC.) But I can't find them now -- http://www.taxguide-engineersandarchitects.com/ gets a "cannot display the webpage" error, and I can't ping the host either. Are they lost and gone forever? A shame if so -- far better information than through TurboTax or the IRS! A very useful overview, Ken. I used the Academic Information Service’s books each year for a long while(starting in the ’70s IIRC.) But I can’t find them now —
http://www.taxguide-engineersandarchitects.com/
gets a “cannot display the webpage” error, and I can’t ping the host either. Are they lost and gone forever? A shame if so — far better information than through TurboTax or the IRS!

]]> By: Ken Coffman http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-394 Ken Coffman Tue, 24 Mar 2009 23:30:56 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-394 Thanks for the clarification, Robert. Thanks for the clarification, Robert.

]]> By: Robert http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-368 Robert Tue, 10 Mar 2009 18:07:42 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-368 DBA does not have to be a subsidary of an umbrella company. Often a DBA is filed by an individual who does not want to operate under her own name. Instead of operating as Jane Brown Publishing, you can create a more business sounding name like Happy Books, or East Bay Publishing . Etc. Then as you build your business, no one can set up with your DBA name in the same area. You would be operating as a sole proprietor. DBA does not have to be a subsidary of an umbrella company. Often a DBA is filed by an individual who does not want to operate under her own name. Instead of operating as Jane Brown Publishing, you can create a more business sounding name like Happy Books, or East Bay Publishing . Etc. Then as you build your business, no one can set up with your DBA name in the same area. You would be operating as a sole proprietor.

]]> By: Ken Coffman http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-142 Ken Coffman Thu, 01 Jan 2009 21:54:35 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-142 As I understand it, DBA is a subsidiary of an umbrella company, so it does not help you avoid the hassle of creating that higher company entity. You could operate as a sole proprietorship, but this does not shelter your personal assets if there is a problem. I have several businesses and they're all inter-related. If all I was doing was publishing, then maybe a sole proprietorship would be fine. The real reason I formed an LLC is because Microsoft made me. Though I don't sell anything to MSFT anymore, I've kept the company and it has evolved. As I understand it, DBA is a subsidiary of an umbrella company, so it does not help you avoid the hassle of creating that higher company entity. You could operate as a sole proprietorship, but this does not shelter your personal assets if there is a problem. I have several businesses and they’re all inter-related. If all I was doing was publishing, then maybe a sole proprietorship would be fine. The real reason I formed an LLC is because Microsoft made me. Though I don’t sell anything to MSFT anymore, I’ve kept the company and it has evolved.

]]> By: Pat Bertram http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-141 Pat Bertram Wed, 31 Dec 2008 22:06:49 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-141 Ken, #10 is where Book Marketing Floozy comes in -- all the information I find about how to promote is and will be posted here. Give authors a free one-stop shop for ideas. Ken, #10 is where Book Marketing Floozy comes in — all the information I find about how to promote is and will be posted here. Give authors a free one-stop shop for ideas.

]]> By: John Philipp http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-140 John Philipp Wed, 31 Dec 2008 19:25:44 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-140 Ken, Wouldn't it be even cheaper and easier to register as a D/B/A? I'm sure you have a reason why you didn't do that. I appreciate the step-by-step tips. I may try it myself. Thanks. Ken,

Wouldn’t it be even cheaper and easier to register as a D/B/A? I’m sure you have a reason why you didn’t do that.

I appreciate the step-by-step tips. I may try it myself. Thanks.

]]> By: ~Sia~ http://marketingfloozy.wordpress.com/2008/12/31/a-cheapskate-guide-to-creating-a-publishing-company/#comment-139 ~Sia~ Wed, 31 Dec 2008 19:07:37 +0000 http://marketingfloozy.wordpress.com/?p=180#comment-139 Ken, I don't want to do all that on my own. Kudos to you for taking it on. Your instructions seem clear enough. You're correct. Books don't sell themselves. That takes a lot of work on your part as the author. Having your books listed on Ingrams helps when approaching booksellers--most of which do order off Ingrams--to carry your books in brick and mortar bookstores. Nice article. Ken, I don’t want to do all that on my own. Kudos to you for taking it on. Your instructions seem clear enough.

You’re correct. Books don’t sell themselves. That takes a lot of work on your part as the author. Having your books listed on Ingrams helps when approaching booksellers–most of which do order off Ingrams–to carry your books in brick and mortar bookstores.

Nice article.

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